Getting a Handle on Local Search Engine Optimization (SEO)
If you’re a local business owner, it’s essential to master local search engine optimization (SEO). This effective marketing technique will enable you to draw in more customers from within your geographic region.
Local SEO works by improving your rankings in Google’s local pack and organic listings. It takes into account factors like citations, reviews, and other elements.
Keyword research
Local keyword research is an integral component of any SEO strategy. It helps you uncover what people are searching for when looking for a service like yours, so you can target efforts on words that will bring organic traffic to your website.